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Priced by orders, not by fee lines

One Amazon order counts as one order, however many fees Amazon attaches to it.

Free trialNo QuickBooks or Xero neededCancel or export any time

No QuickBooks or Xero subscription needed — SellerTally is the ledger.

Starter

Up to 300 orders a month

$29 $25 USD / month

billed $300 yearly

Start free trial
300 orders / month
1 user
3 mo Amazon history
Daily Amazon sync
  • Accountant seat
  • Email support · 2 business days
  • 3 GB attachments
  • Bundle/kit costing
Most popular

Growth

Up to 1,000 orders a month

$79 $66 USD / month

billed $792 yearly

Start free trial
1,000 orders / month
2 users
12 mo Amazon history
6 hrs Amazon sync

Everything in Starter, plus

  • Accountant seat, free
  • Ticket support · 1 business day
  • 10 GB attachments
  • Bundle/kit costing

Pro

Up to 5,000 orders a month

$129 $108 USD / month

billed $1,296 yearly

Start free trial
5,000 orders / month
2 users
24 mo Amazon history
Hourly Amazon sync

Everything in Growth, plus

  • Ticket support · same business day
  • 50 GB attachments
More than 5,000 orders a month?

We’ll size a plan to your volume.

Contact us

Every plan is the whole ledger

Double-entry booksTrial balance, P&L, balance sheetPer-SKU true profitLanded-cost inventory1099-K reconciliationAmazon report import

Compare plans

Software plans — you do your own books.

Software plan comparison
Starter
$25/mo
billed $300 yearly
Most popular
Growth
$66/mo
billed $792 yearly
Pro
$108/mo
billed $1,296 yearly
Orders per month 300 1,000 5,000
Users 1 2 2
Accountant seat —Not included Included Included
Amazon history 3 months 12 months 24 months
Amazon sync Daily Every 6 hours Hourly
Support Email · 2 business days Ticket · 1 business day Ticket · same business day
Attachments 3 GB 10 GB 50 GB
Bundle/kit costing —Not included Included Included
Start free trial

Free trialA card is required to start and nothing is charged during the trial. Cancel any time.

Priced by order volume Each plan covers a monthly order limit (and, on Full Service, a monthly document limit). If you pass a limit by more than 10%, your account moves up to the plan that covers it from the next billing cycle, and you are told before it takes effect. Need a higher tier? Contact us.
Amazon history Connect Amazon through the Selling Partner API and the sync pulls the window shown above straight from Amazon, where Amazon still serves it. You can also upload Amazon reports yourself.
Simple terms Free trial on Software plans — a card is required to start and nothing is charged during the trial. No contracts, cancel any time, export any time. No QuickBooks, no A2X, no extra subscriptions to wire together — SellerTally is the whole ledger. Compare with A2X.

Pricing FAQ

What counts as an order?

One Amazon order, regardless of how many fee lines it generates. Refunds don’t count as a second order.

How does pricing work across marketplaces?

Each marketplace channel is billed on its own plan, so every channel you connect picks the plan that fits its own order volume.

What if I go over my limit?

Nothing you’ve already imported breaks — your existing books and reports stay fully open, always. Your Billing screen shows a warning as you approach your limit. We build in a 10% grace on top of your plan’s order limit, so a small one-off month never triggers anything. If the orders you import in a billing month go more than 10% over your limit, we move your account to the least expensive plan that covers your actual volume, starting the next billing cycle — never mid-month, and never a pause on importing. You’re emailed and notified in-app before the new price takes effect.

Can I switch plans?

Yes, any time from your account. A switch takes effect at the start of your next billing cycle — you keep your current plan until the period you’ve already paid for ends, then the new plan applies. You’re never charged twice for the same days.

Do I need QuickBooks or Xero as well?

No. That’s the point. SellerTally is the general ledger.

Can my accountant have access?

Yes. A free accountant seat is included on Growth, Pro, Growth Full Service and Pro Full Service. We don’t charge for the person who checks your work.

I’m an accountant or bookkeeper with multiple Amazon clients — how does billing work?

Each client’s books live in their own SellerTally account, fully isolated, priced by that account’s own order volume — there’s no separate "firm" plan or per-seat multiplier. No direct access to a client’s Amazon account? Still covered: import the Amazon settlement data they hand you. See the accountants page for the full picture.

How often does data sync?

Amazon connects through the Selling Partner API and syncs automatically; how often it runs depends on your plan — the Amazon sync row in the table above shows it. Books should be stable, not real-time — see the note on the features page.

Can I cancel?

Any time, from your account. You keep access until the end of the period you’ve paid for, and you can export everything.

What’s the refund policy?

Fees are non-refundable, including unused time on annual plans, except where the law requires a refund. You can cancel anytime and keep full access until the end of your paid period, and we email you before an annual renewal is charged.

Which marketplaces?

Amazon US today — and that includes your international sales. If overseas buyers purchase your products through Amazon’s FBA Export program, those are US-marketplace sales in dollars, and they flow into your books like any other order. What we don’t yet support is selling on Amazon Canada or Mexico (Remote Fulfillment or local listings) — those transactions are in pesos and Canadian dollars, and we’d rather exclude them visibly than convert them badly. More Amazon marketplaces, then eBay and Etsy, are on the roadmap.